The Winephoria Wine Personality app is a quiz designed to identity personality traits of wine drinkers.
The app uses light-hearted, wine based questions to help people discover their personality.
The questions are tactile, requiring users to interact using a variety of methods – from tapping, to dragging a bar, to selecting an option – before a data calculation determines which wine personality they’ll receive.
The personalities themselves are written to be funny, with an emphasis on the different traits of the wine matching the unique caricatures, e.g. bold reds, bold character.
Based on the personality type, a particular selection of wine will be suggested.
Users also have the option of sharing their personalities with friends.